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Consumers to Pare High-Tech Purchases
More than half of U.S. consumers plan to cut back on purchases of high-tech products this year, according to a survey.…
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Advertising in Recession, 2009 Edition
Monday, January 05, 2009 Ads on EdgeView SlideShare presentation or Upload your own. (tags: branding recession) A pretty presentation from the sales department at The Economist about why you marketers should be increasing their budgets during a recession instead of doing ohterwise. …
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Learning Fast About Online Marketing in 2009
Many readers here are interested in promoting their work online using new social media. Last month I put up a post on ReadWriteWeb titled Top Marketing Geeks Make Their Predictions for 2009. I thought I’d post it here as well for readers who may have missed it, along with some other resources. …
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Monday Media Marketing Minute: Biggest Marketing Plan Mistake
Every year, most businesses create a marketing plan. That’s great! But one thing is missing? Know what it is? Find out by listening to this week’s Monday Media Marketing Minute. Tags: business-plan, marketing, marketing plan, Monday Media Marketing Minute, planning, Podcast, Shannon Cherry Share …
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Doubts make consumers more willing to reevaluate brands
Most consumers crave a clear understanding of brand images, making them more receptive to new marketing messages if anything clouds their vision of companies or products, according to a new study. read more …
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what?s so special about magnums?
A look at cartridge naming conventions. I guess because the 30 Ass Kicker, Name Taker isn’t a good marketing gimmick?…
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Sharp
Dave Winer on why smart customers rock.…
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USA lets 'Psych' drive Kia ads
Business News: Commercial will star James Roday, Dule Hill -- While automotive sponsorship dollars are scarce these days, USA Network has forged a novel pact with Kia Motors, casting the stars of series "Psych" in a 30-second spot that will run when the…
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Times gives in to front-page ads
Publishing News: Paper to run advertisements below the fold -- Bowing to economic pressure, the New York Times has decided to run display ads on its front page.…
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Consumer bankruptcies jump in 2008
Bankruptcy filings by American consumers increased nearly a third in 2008, according to a new report.…
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Consumers who flip on digital TV converters now see more - USATODAY.com
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